If you are living in or traveling to Korea right now, your TikTok and Instagram feeds are probably flooded with one thing: Personal Color Analysis (퍼스널 컬러). Finding out if you are a "Cool Summer" or a "Warm Autumn" is the ultimate K-Beauty experience. But let’s be brutally honest—the price tag can be shocking. Private consultations usually cost anywhere from 100,000 to 250,000 KRW. Ouch. 💸

But what if I told you, as your local Momstay insider, that you can get this done 100% FREE of charge right in the heart of Seoul?

Keep reading, because I’m about to put you on to the best-kept secret for foreigners in Korea!

💄 The Secret Spot: K-Beauty Play (뷰티플레이)

Beauty Play is an open beauty experience space supported by the Korean Ministry of Health and Welfare. Their goal? To introduce amazing, up-and-coming Korean indie beauty brands to the world.

Because it is a government-backed promotional space, almost all the services here are completely free for foreigners! ✨ What Free Services Do They Offer? You don't just get a color test; it's a full-on glow-up experience.

📍 Where to Go & How to Book

Beauty Play currently has two incredibly convenient locations in Seoul’s biggest hotspots.

1. Myeongdong Branch (명동점)

2. Hongdae Branch (홍대점)

💡 How to Book: While you can walk in to test products, the Personal Color and Skin Analysis require a reservation. You can easily book a time slot through their official website (beautyplay.kr) or via the link in their Instagram bio (@beautyplay.official). Slots fill up fast, so book 1-2 weeks in advance!

📝 3 Pro-Tips for the Best Results

Want to get the most accurate results from your free session?

🏠 Save Your Money for a Better Room with Momstay!

Think about it: You just saved yourself 150,000 KRW on a personal color test. Why not put that money toward living your best life in Seoul?

Whether you want to live steps away from Hongdae's Beauty Play or in the bustling streets of Myeongdong, Momstay has verified, foreigner-friendly rooms waiting for you.

No sketchy contracts, no fake photos. Just safe, comfortable housing so you can focus on exploring Korea.